Home Care Tech Report

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This Week's Home Care News
_CMS Issues Medicaid Guidance on Change Healthcare Hack
_MedPAC Recommends More Pay Cuts
_MedPAC Exposes More Medicare Advantage Crimes
_DOJ Announces Financial Incentives for Whistleblowers
Last Week's Most-Read News Story
_DOJ Announces Financial Incentives for Whistleblowers
Start Your Free Subscription to Healthcare at Home: The Rowan Report

The Rowan Report is advertiser supported and completely FREE to subscribers.

CLICK HERE to start your FREE subscription right now.
Why Should You Advertise in The Rowan Report?

Reach more than 10,000 home care and hospice owners, executives, administrators, IT staff and clinicians every week.

Your ad is a live link that delivers motivated shoppers directly to your web site.

Have your conference booth numbers publicized.

Five prominent locations to choose from, or mix and match.

Contact an advertising advisor today by writing to kristin@RowanResources.com
Contact the Editor
We gladly accept article submissions from readers as well as comments on stories we have published. Send your 500 to 1000-word submissions, or your Letters to the Editor, to editor@homecaretechreport.com.

Tech Buyer’s Guide

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What is The Technology Guide?
"The Healthcare at Home Technology Buyer's Guide" is a free online service created by 30-year industry veteran Tim Rowan. Through objective, fact-based descriptions of companies and their products and services, The Guide helps home care and hospice providers compare their specific needs with the offerings of 100+ EMR, EVV, telehealth, Patient Portal, and supplies vendors, plus HIPAA and operational consultants.
What Does The Guide Do?
  • Describes 100+ companies with products and services for home health, home care & hospice providers.
  • Customizes your search, based on your type of company and your description of your current needs.
  • Shows you only those vendors that match the product functions you define.
  • Saves hours of conversations with vendors not matching your needs.
  • Sends an RFP via email to the vendors you want to contact.


  • Complete descriptions of participating vendors, with contact information and links to web sites.
  • Valuable articles on best practices in the vendor selection process.
  • PowerPoint presentations from leading home care technology experts.
How to Use: Home Health, Home Care, and Hospice Providers

Find the perfect technology partner in 4 simple steps:

  1. Create an agency profile.
  2. Search by category: EMR, Telehealth, EVV, OASIS Analysis, Clinicians' Tools, Education, CRM, Operational Consultants, more...
  3. Name your feature/function requirements and instantly see a list of vendors that match your needs.
  4. Click on each vendor's name to research company and products before contacting them.
How to Use: Tech Companies

Every home health, home care and hospice EHR, Home Telehealth, EVV, and Data Analysis Software company, and every consultant and medical supplies provider should be listed in The Healthcare at Home Buyer's Guide.

  1. Contact us
  2. Complete the questionnaire we send you. We will create your info pages.
  3. Choose your participation level: Name-only listing is free; complete detailed profile with links to your web site, phone numbers, email contacts, and more are available for an annual subscription.
  4. Sit back and wait for your phone to ring. Participating vendors receive qualified leads by email every time a Guide user identifies them as matching their requirements.
Contact “The Guide”

We have made every effort to make The Healthcare at Home Guide to Technology Vendor Selection easy to use and self-explanatory but if you need help, have a question about your membership, or if you are a vendor wanting to be added to our list, contact us: by email

About Rowan Consulting

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Serving Home Care and Hospice Providers Since 1993

This web site is your portal to all of the services we offer to the home care community.
Click on the titles below, on the left and on the right to find:

  • Home Care's most-respected technology journal since 1999
  • Software selection consulting services
  • Our free online technology buyer's guide
  • Coaching in more effective recruiting, hiring, and retention strategies
  • Important upcoming conferences
  • An affordable tool to enhance your online reputation and build your census
  • Link to our book for business owners: "Entrepreneurial Insanity in the Home Care Business"
Consulting Services

Since 1999, Rowan Consulting Associates has helped Home Health, Home Care, and Hospice providers improve outcomes and efficiency with a team of expert consultants.
  • Coaching in proven, effective strategies for recruiting, hiring, and retention of staff
  • EMR, Telehealth, EVV, CRM, HIPAA selection
  • Agency Startup Assistance
  • Operations and Process Design
  • Sales training and marketing department overhaul
Our consulting team includes experienced Home Care and Hospice clinicians and former agency owners, CIOs and reimbursement experts.

Conference Presentations

State Association Meetings
Vendor User Group Meetings
Vendor Sales Staff Trainings
Agency Retreats and In-Service Seminars

Tim Rowan consistently earns evaluation comments naming him the "best presentation of this conference," "entertaining and engaging" and "a wealth of useful information." Call early, Tim's spring and fall schedules fill quickly.


Discreet Investment Inquiries

Investors and fund managers often ask our assistance in identifying successful, growing software companies for discreet, off-the-record discussions. We help such parties find each other.
Contact Tim

To discuss any of the above services, write to us directly or simply pick up the phone. Office hours are 8:00 - 6:00 Mountain Time.


Homecare Conferences

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National Associations

The Association for Home Health Quality and Innovation

National Association for Home Care & Hospice

National Hospice and Palliative Care Organization

Partnership for Quality Home Healthcare

Visiting Nurse Associations of America

Home Care Association of America (Private Duty providers)
Did You Miss A Conference?
We send reporters and consultants to attend many of the conferences listed above. If you cannot attend yourself, always check "Home Care Technology: The Rowan Report" for news articles highlighting major developments at each conference.
Upcoming Webinars
(Most of them Free)
Do You Host Your Own Webinars?
Editor and Publisher Tim Rowan has been at the helm of "The Rowan Report" since 1999. He is available to be a presenter in your company's webinars. Topics include home care technology, staff training do's and don't's, home telehealth, and online reputation management.
Contact Tim directly at tim@rowanresources.com.
Upcoming Conferences
Open this box to see a calendar of notable events

*The Rowan Report will see you there.

Agency Amplify


2nd Tuesday

More Information

2024 KHCA Annual Conference

Kentucky Home Care Association

August 14-15, 2024
Embassy Suites by Hilton Lexington/UK Coldstream
Lexington, KY

More Information


6th Annual Forum on Coding, OASIS & Quality


Aug 5-7, 2024
Sheraton Overland Park Hotel at the Convention Center
Overland Park, Kansas

More Information

Reputation Resources

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Learn "Local SEO," Watch Your Census Grow

Rowan Reputation Resources is a new educational service we launched in 2015. When you learn our Online Reputation Management techniques, your Google, Bing, Yahoo, and 60 other listings, plus your Facebook business page, will become an arm of your sales department. Users of our system report their phone rings more, and the caller says, "I read your Google reviews and you are the home care agency I want for my mother."

HOME CARE REVIEWS ACCELERATOR is a psychology-based strategy we teach to your in-home care staff. It facilitates the process of encouraging your patients or their family members to post their positive feelings about your services online. Continue reading in the boxes below for a complete description of why this is so important.

Online Reputation Management using the power of Local SEO is a new concept in home care and Rowan Reputation Resources is leading the way. Contact us for more information at (719) 992-0390, or visit RowanReputationResources.com.

What is Reputation Management?

No matter how much you spend on advertising and sales, when people are searching for home care and hear your name, 88% of the time they will look you up before they call you up, and they will read what your customers/clients/patients have said about you in their online reviews. Every business must manage its review-driven online reputation today. However, it is neither easy nor automatic. When you ask for a review from a happy customer, they will always say yes. But if you say 'thank you' and walk away, 1% will actually follow through. Our simple software tool makes it easy for your staff to say, "Great, let's do it right now." According to Google rules, the more positive reviews you accumulate, the higher you appear on search results. If you make it to the top three, you will get 67% of the phone calls. To grow your census in the 21st Century, you need search engine prominence. To gain search engine prominence, you need:

  • More reviews than your competitors
  • More positive than negative reviews
  • More recent reviews
Reputation Management is knowing what your customers are saying about you online, engaging the unhappy customers, and asking the happy ones to put their positive comments on the right review sites. This would be a time consuming task if you had to do it manually. Our tool makes it simple. Our early adopters dominate Google and Facebook and have watched their census grow. For details, keep reading below.
About "Home Care Reviews Accelerator"
Send your job opening or resume to editor@rowanresources.com.
About "Home Care Social"

Home Care Social is a service that gives you daily, professionally-written content that you provide to the public on your social media sites. With a REVERB subscription, you can position yourself as a source of healthcare and business knowledge, all without having to hire someone to do it. You will build your reputation in the community and be top of mind when home care or hospice needs arise.

How it works: At least 45 times per month, proposed content will be delivered to you for posting on your social media pages, such as Facebook Business, LinkedIn, and Twitter. You may upload it as is, edit it before posting, or disregard it until the next one comes. Building a professional, expert social media page has never been easier.
See the RRR web site for more details

RR Marketplace

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Rowan Partner Resources

Rowan Consulting Associates frequently hears about other tools and services that business owners, IT Professionals, RNs and PTs should know about. Here are a few we found recently, and one we created ourselves.
We Have Published Our First Book!
Entrepreneurial Insanity in the Home Care Business is a must-read for business owners. It answers the question every entrepreneur needs to ask but few do, "Why did I start this business?" The answer, of course, is "To have an asset to sell." Authors Tim Rowan and Roger McManus offer a step-by-step path to get your business to that point.

Available from Amazon Books.
When Your Staff Needs A Second Language
"Fluency Fast Language Classes" is a national company that promises students will walk away with basic conversational language skills after a one-week or intensive 3-day workshop. Spanish, French, Arabic, Chinese and other languages are taught by national experts in a fun, interactive session using the proven technique known as "Total Physical Response with Storytelling," developed by internationally respected language acquisition expert Stephen Krashen.

If you turn away referrals due to language barriers, you can justify the cost of bringing a Fluency Fast instructor to your location. 719-633-6000
When You Need to Get Away From It All
Tired of hotels? Theme parks? Beaches? Maybe your next vacation should be in a Jeep! "Outlaw Adventure Tours" is located in Moab, Utah, right next door to Arches National Park and Canyonlands National Park. Rent a Jeep, drive your own behind a professional guide, or be a passenger with a guide behind the wheel on some of the most exciting trails and breathtaking views in the West.
Moab is booming, with plenty of newly opened hotels, vacation rentals, and campgrounds to meet every budget.
Visit OutlawJeepAdventures.com or call 435-260-7451. Mention "The Rowan Report" and receive a 20% discount on tours and souvenir merchandise.
Contact Us
Rowan Consulting Associates, publisher of "Home Care Technology: The Rowan Report," always welcomes communications from the in-home care community and everyone with services and products for post-acute healthcare providers.

Tim Rowan, President & Publisher: tim@rowanresources.com, 719-573-5090
Kristin Girard, Marketing Director, Advertiser Support: kristin@rowanresources.com 719-963-0500
Darcey Trescone, Senior Reporter: Darcey@RowanResources.com